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You are in: Home » Portfolio success stories » Love My Car |
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Love my carProject: web site design, photography Love My Car was founded in 2006 and specialises in supplying a range of quality and stylish car accessory gift boxes that are aimed at the female driver. After a lengthy selection process, Flare was appointed to develop the company’s web site. Being their 'shop window', it needed to reflect their strong designer brand and be easy to use, with a secure on-site credit card payment facility. It also needed to allow rapid changes made in-house when introducing new products and new keywords for search engines. We worked closely with Love My Car to plan the best way of designing the site to appeal to their target audience. Several alternative graphic designs were explored, and one was chosen that best reflected the designer nature of their products. We were also commissioned to produce product and location photographs for the web site and for offline marketing material. The result was a vibrant, up-market design with a distinctive look and feel that positions Love My Car as a credible and professional business. Selling direct over the web has opened the Love My Car product range to the wide and far-reaching market of internet-savvy consumers. The site is future-proof to accommodate the company’s growth.
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